New Free eligibility check, your result in two minutes

Get your NGO funded
in 4 minutes

The Google Ad Grant gives eligible nonprofits $120,000 a year in free advertising. Our agency and tools get you qualified, approved, and spending every dollar of it.

Get funded Check if you qualify for free

Example dashboard · illustrative data

Grant Command
Export CSVShare report
Welcome back. Here is what GrantLift unlocked for your NGO this month.
✓
READY
Eligibility score
0/100
▲
active
Monthly grant
$0
$
+$1,240
Spent this month
$0
%
healthy
Click-through rate
5.4%
Grant utilisation
From $300 to $9,200 per month with GrantLift
Budget allocation
This month
89%
62% Search campaigns
27% Brand terms
11% Reserve
Programme ceiling, yearly
$0
Our cut of your grant
0%
Programme
Google Ad Grants
Active campaigns
Donations · Search
$5,610active
Volunteer recruitment
$2,430active
Program awareness
$1,160active
Brand terms
$540learning
Keyword quality
donate to food bankCTR 6.1%pass
volunteer near meCTR 5.8%pass
charity gift ideasCTR 5.2%pass
local food supportCTR 4.9%watching
cheap event ticketsCTR 1.9%pruned
Compliance checks
HTTPS and security headerspass
Click-through rate above 5%pass
No commercial contentclear
Conversion tracking wiredpass
Policy changes monitored24/7
Conversions this month
Donations214+18%
Newsletter signups96+9%
Volunteer forms41+12%
Event registrations27new
Reports
June report emailed to your inboxsent
Eligibility score92/100READY
Yearly ad value unlocked$120,000on track
Next report: 1 Augustautomatic

Everything in one place: eligibility, application, campaigns and compliance in one clear, unified view.

Approved faster: we fix exactly what Google checks, so weeks of guessing become one clean submission.

Built to keep the grant: weekly compliance work keeps your account approved and spending, month after month.

Core features

Everything you need
to keep the grant

Professional grant management for nonprofits that want their full $10,000 working every month.

Check eligibility

Compliance guard

CTR scoringPolicy trackingQuality audit

Performance insights

Live+2.4%
Search termsLive CTR

AI keyword signals

Real-time account data and predictive pruning.

SCALE
SCALE

Grant tracking

Your entire grant picture in one place, with utilisation and gain analysis.

92%
Utilisation+8.2%
Search$5,610
Brand$2,430
Donors+5.2%

Smart alerts

!
CTR dipped near 5% thresholdBids adjusted automatically · 2m ago
✓
Grant utilisation hit $8,900Best month so far · today
↑
New keyword cluster approved12 fresh search terms · 1h ago
How it works

Start spending
in weeks

We qualify your nonprofit, handle the application, and turn the grant into campaigns that work.

0%Flat fee, never a cut of your grant
30 SecondsTo check eligibility and see where you stand
Step 01 Step 02 Step 03

Qualify your website

We audit your site against Google’s policy and fix what blocks approval.

GOOGLE FORNon-profits
AD GRANTSPolicy
Ready
EUGDPR
Compliance & safety

Your grant is protected
at every level

Get started now
  • Click-through rate defended above 5%
  • Low-quality keywords pruned weekly
  • Conversion tracking on every campaign
  • Policy changes monitored for you
Use cases

Who GrantLift is built for

The figures below describe what the Google Ad Grants programme makes available and what it requires. They are not results GrantLift has produced for a client.

Local nonprofits

Registered charities that qualify but never applied — we get the grant live for you.

Up to $10,000Available each month to eligible nonprofits

NGOs & foundations

Teams that hold the grant but spend a fraction of it, with no reporting to show impact.

5%Click-through rate Google requires you to hold

Social enterprises

Mission-first organisations that need supporters, volunteers and donors — not guesswork.

0%What we take from your grant, ever

Women-led organisations

Founders who would rather change lives than fight ad dashboards. We carry the technical weight.

$120KProgramme ceiling per year, at no cost

Local nonprofits

Registered charities that qualify but never applied — we get the grant live for you.

Up to $10,000Available each month to eligible nonprofits

NGOs & foundations

Teams that hold the grant but spend a fraction of it, with no reporting to show impact.

5%Click-through rate Google requires you to hold

Social enterprises

Mission-first organisations that need supporters, volunteers and donors — not guesswork.

0%What we take from your grant, ever

Women-led organisations

Founders who would rather change lives than fight ad dashboards. We carry the technical weight.

$120KProgramme ceiling per year, at no cost
$120K+ per yearMonth-to-month Real-time insightsPolicy compliant
“We built GrantLift to remove the guesswork from the Ad Grant and give nonprofits clear, data-driven campaigns.”
Founder, GrantLift
Integrations

Connect with the tools
you already use

GrantLift plugs into your existing website and analytics — no rebuild required.

Google Ads
Analytics 4
Search Console
Tag Manager
WordPress
Mailchimp
Typical account uses
$300/mo
What the average nonprofit actually spends of its $10,000.
Well-managed accounts use
$9,200/mo
What the same grant delivers with weekly, compliant management.
Platform stats

Powering smarter
grant decisions

Real-time insights, careful compliance and honest reporting working together.

Grant value per year
$0
In free advertising available to every eligible nonprofit.
Typical usage rate
0%
Of the budget the average account spends. The rest quietly expires.
Compliance watched
24/7
CTR, quality scores and policy — defended before Google notices.
FAQ

Questions, answered

Yes. Google Ad Grants gives eligible nonprofits up to $10,000 per month in free search advertising — up to $120,000 a year. It’s a genuine grant, not a loan or match. The catch: keeping it requires meeting Google’s ongoing rules, which is the work we do.

Never. The budget belongs to your mission. We charge a flat fee for our work — setup, rescue or a monthly retainer — and never a cut of what Google gives you.

Almost always. Website quality is the most common reason for rejection, and it’s fixable. Our Approval Rescue audits exactly what failed, fixes it, and gets you resubmitted.

If you already qualify, campaigns can be live within a couple of weeks. If your website or nonprofit status needs work first, the Eligibility Sprint handles that before we apply on your behalf.

No. GrantLift is an independent service. Eligibility, approval and ongoing standing are always determined by Google — we simply help you meet the bar and stay there.

Start free today

Stop leaving $10,000
a month on the table

See exactly what stands between your nonprofit and a grant that actually works — in under a minute.

Check if you qualify for free